Calavo Salsa Lisa

Most salsa brands are created by ad agencies on Madison Avenue. Salsa Lisa, however, is 100% homemade and anything but fiction. It began in the early 90s. Then-college student, Lisa Nicholson, planted her very first backyard tomato garden. By summer's end her tomatoes flourished and her kitchen overflowed with an abundance of sweet, juicy tomatoes. With a love for cooking and a flair for entertaining, Lisa treated guests to her robust salsas made in small batches and prepared weekly from hand-cored tomatoes, peeled-by-hand onions, jalapenos, garlic and habanero peppers. With a flavor profile that's brighter, fuller and bigger than other salsas, the enthusiasm was overwhelming and requests for Salsa Lisa were overflowing. Before long, Salsa Lisa was a staple in the refrigerated section of all the major grocery stores in town. The more taste buds these salsas touched, the more word of mouth took over. As a result, retailers throughout the Northeast region demanded product for their stores. Meanwhile, back in California, Calavo began looking for salsas to complement our line of fresh, all-natural avocado products. So, in February 2010, we partnered with Salsa Lisa; now also know as Calavo Salsa Lisa. We are marketing these remarkably fresh salsas nationally and we've had a very good response thus far. Calavo Salsa Lisa is currently available in the produce sections of many grocery stores nationwide in both 15 ounce and 31.5 ounce jars. Foodservice operators can order Calavo Salsa Lisa in 4/1 gallon or 2/1 gallon cases.